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Toy Lab videos are sponsored by their respective companies.
Toys 'R' Us is reintroducing the Imaginarium Brand. Check out what the Toy Guy thinks!
With Lite Sprites, girls can light up their world with color. Lite Sprites cast and catch color and light to express their emotions. Girls can "magically" capture, transfer, and share color and light in the unique play world of…
The Toy Guy joins American Idol’s Randy Jackson to introduce Let’s Rock Elmo!
Modern Family’s Rico Rodriguez joins The Toy Guy at Kmart’s Fab 15! unveiling!
The Lazer Stunt Chaser Dragon Fire is a light-controlled R/C stunt vehicle. This car performs stunts and is always "right side up," thanks to its two-sided design. The remote control lets kids drive the car right, left, forward, or…
Redakai is a new collectible trading card game from Spin Master. Unlike other trading card games, Redakai cards utilize 3Dmatik technology, which means the cards contain 3D and animation effects, which players can see without wearing…
Caillou, a French-Canadian character in books and animation, loves to go on adventures. And preschoolers love to go with Caillou. Through a new toy line from ID Toys, kids can go on imaginative adventures with the 4-year-old character…
Magic Zoo is the latest playset in the Moon Dough line of products. Now kids can use Moon Dough, the moldable dough that never dries out, to create zoo animals. First, place one of the included Winder Walkers figures (a figure with a…
LEGO is introducing a new themed line called Ninjago. The story behind this new line of building sets involves four young ninjas who must master the art of Spinjitzu, one of the lost martial arts, to save the world from the evil Lord…
This creative, engaging toy is likely to be one of the hits of the year. It’s easy to build, fun to play with and offers all kinds of open-ended play that will keep kids changing up the configurations and playing for hours.